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Bay Area Recruiting Journal
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Despite a succession of blows to the economy of the San Francisco Bay Area (including Silicon Valley), the foundation of the region's economic boom remains intact. Bay Area recruiters face new challenges, but also new opportunities. Best of all, they expect that the demand for technical workers will remain steady.

Fears Allayed

It has been a jarring winter for recruiters in the Bay Area. First, the NASDAQ began dropping faster than San Francisco temperatures after sunset. Some dot-coms went under, while the survivors, and older technology companies, began cutting jobs.

Then, the lights went out. Literally. The energy crisis didn't directly impact business (blackouts were confined to residential areas), but it created a brief panic -- some worried that technology companies might leave the area, a nightmare that never materialized.

Still, Silicon Valley recruiters remain optimistic. Many of the layoffs occurred in marketing and sales departments. These are important functions to a successful company, no doubt, but redundant in a down economy -- and not the main thrust of most recruiting efforts in the area.

Speculation that job candidates would be wary of moving to the Bay Area because of its energy woes has proven false. "People are a lot more worried about earthquakes," says Steve McIntosh, an HR manager for a technology company in San Jose.

The Current Climate

Companies are being more conservative in their hiring. "There are still positions," says Heidi Jensen, an executive recruiter for eBizPeople, "but whereas companies previously had 3-10+ open reqs for each department, it may now be 1-2." The talent rush of the past few years is over, relegated to the history books, just like the gold rush of 1849.

Job cuts continue as technology companies strive for profitability -- most notably Cisco Systems, which recently announced plans to layoff more than 8,000 Bay Area workers.

Nevertheless, the hiring outlook for technical candidates -- the cornerstone of the Bay Area hiring market -- is still strong. "There are actually more IT job openings in the Bay Area now than there were at this time last year," says Jay Finkelman, VP of marketing at Bridgepath, a San-Francisco based online exchange for recruiting firms. "It is still very much a candidate-driven market."

Positions still exist in abundance for experienced candidates with demonstrable skills. For inexperienced candidates, however, who might have been hired in desperation, they might have more difficulties finding work.

Facing the Slowdown

To cope with the hiring slowdown, recruiters in the Bay Area are focusing on the core skills that make their services valuable to clients:

  • Proactive candidate searches
  • Proper evaluation of job orders
  • Making the best match possible

Inexperienced recruiters, many of whom were hired to meet the massive labor demands in the Bay Area during the dot-com boom, will have to improve their skills or find a new profession. "Some recruiting contractors are being let go," confirms McIntosh.

A Challenge, But Also An Opportunity

The slowdown actually presents some positives to recruiters, says Finkelman. "The probability of making a better match is higher now." Better still, the outrageous candidate demands of the past are over, as job seekers are far less sure of their place in the market. "Candidates seem to have fewer offers in hand," says McIntosh. "Instead of having five offers, they only have two or three."

The youth of information technology professionals presents an opportunity for recruiters as well. Most of those looking for work were in school at the time of the last recession. Their entire professional life transpired during the economic boom -- a boom that was greater in the Bay Area than anywhere else. In this time of economic uncertainty, Bay Area candidates value placement professionals even more than ever before.

"The Bay Area recruiter must be supportive -- providing counseling beyond the pure placement process," says Finkelman. Even though most candidates can still expect to land numerous job offers, the downturn has been a shock -- for which some IT professionals feel they have to overcompensate. Those laid off from dot-coms are suddenly interested in brick-and-mortar companies, says Finkelman, despite the fact that those companies are laying off workers as well.

IT Pros Won't Stray

With its high concentration of technology companies, the Bay Area probably experienced the most robust hiring market of any area in the United States during the dot-com boom. Despite continued layoffs, San Francisco recruiters sleep well with the knowledge that the world's top tech companies and information technology pros won't stray from the Bay. "This area is so popular, there is so much going on," says Steve McIntosh. "Where else would they go?"


About RW Special Reports

Recruiters World Special Reports is a timely, in-depth news series that explores vital issues and trends affecting the human-capital industry. Published monthly, Recruiters World Special Reports is presented and distributed exclusively through Recruiters World in Review. Also watch for new articles as they appear on the Recruiters World home page.

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