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Introducing Recruiting's
Next Wave

By Christine Hirsch

There's an old saying in recruiting that I've recently had cause to take stock in: "The only thing you can catch at a career fair is a cold." For those of us who have worked at career fairs, especially during a recession, the scenario is all too familiar: juggling booth logistics...shaking hands with hundreds of candidates...looking for that one diamond in the rough...walking away with a head cold. Well, those days might soon be over. TalentEvent has brought the best of the convention hall experience online (and left the worst behind).

TalentEvent uses advanced Internet technology and the media power of CBS/ Infinity Broadcasting and Recruiters World to bring the traditional career fair online. A step above virtual job fairs, TalentEvent gives companies and candidates the opportunity to meet and interact, in real-time, on the web. Promoted to thousands of job seekers by CBS via radio and TV, TalentEvent lasts one month and runs 7-days a week, 24-hours a day. No more traveling, no more hand shaking, companies can now recruit candidates, present opportunities, and assess qualifications at their convenience, from the comfort of their corporate offices, or wherever an Internet connection is available.

At the core of the TalentEvent experience is the virtual booth -- a custom, multimedia portal, fully equipped with the latest in interactive technology. Participating companies use TalentEvent's booth wizard to create custom booths and position them in one of TalentEvent's industry pavilions: health care, IT/engineering, finance, entry-level, etc. Job seekers zero-in on an industry pavilion and visit individual booths to chat with recruiters, learn about available opportunities, and apply for jobs.

Virtual booth created with TalentEvent's booth wizard

TalentEvent's easy-to-use booth wizard lets you design a custom booth that displays your company's images, logos, and color schemes. Enhance your booth with online collateral, brochures, and other materials. Equip your booth with tools to qualify and interact with candidates: webcast, streaming media, live chat, and e-mail. TalentEvent let's you determine the degree and extent of interactivity. Opt to chat with each candidate as they enter your booth, or host an interactive chat event or Q&A. You can even upload streaming media presentation for candidates to view. The options are virtually unlimited!

And it doesn't stop there. Each booth is fully equipped with custom tracking and assessment tools to help you monitor online activity. Track visitor traffic: Who's visiting? What opportunities are candidates viewing? How long are they staying? Talent Event gives you what job boards cannot: objective feedback on your hiring program's performance and mass appeal.

With a low-cost entry point, and national media exposure, both small and large companies will benefit from the TalentEvent experience. The efficiency and savings TalentEvent offers companies is unparalleled by any other recruitment opportunity on the market, virtual or otherwise.

Recruiters World and CBS hope you will join us in ushering in this new and promising technology. To learn how you can participate, visit the Talent Event website or contact a TalentEvent sales representative today!


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    About the Author
    Christine Hirsch is a founder and director of RecruitersWorld.com. With over 20 years of recruiting, executive search, and corporate human resources experience, Ms. Hirsch has positively impacted the recruiting functions of several Fortune 1000 companies and consulting firms. For the past 16 years, Ms. Hirsch has headed her own recruitment consulting firm, Chicago Resources. During that time, she has become recognized as a subject-matter expert in the recruitment field.
     

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