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Recruiters
are in the people business. We rely on relationships
to connect us to hiring opportunities and to referrals
to fill those opportunities. How well do you leverage
your network to support these key relationships?
Do you network proactively? Or do you network strategically
-- using your contacts to tap the right people at
the right companies? For some recruiters, networking
is the only way to do business.
Rather than rely on job boards or cold calls, these
recruiters leverage relationships to vet industry
insiders and quickly zero in on the people they
need to know.
Network-based
recruiting is about growing and maintaining a well-honed
set of business contacts that consistently yields
high-quality results. "We've never posted a job
on a job board," says Marc Davis, Founder and CEO
of Hirestarter,
an Austin, Texas-based recruiting company. A
strong proponent of network-based recruiting methodologies,
Davis eschews all forms of blind, mass outreach:
cold calls, job postings, etc. Instead, Hirestarter
relies on strategic networking, powered by a proprietary
IT system, to fill the pipeline.
When
a search firm like Hirestarter
contacts a candidate, its always on the recommendation
of a mutual friend: Jeff who knows Lisa who knows
Tom who just happens to be the ideal Oracle-certified
database developer. "We aim for the lukewarm call,"
says Davis. By
using networking, Hirestarter
recruiters
often enjoy instant credibility with potential candidates.
Referred by a mutual friend, candidates take the
call more seriously; putting the recruiter in a
better position to sell the opportunity. But
regardless
of whether the call leads to a hire, its the contact
that counts. "Tom" represents a new relationship
asset. He's not only a potential candidate, he's
a new branch on a growing tree that could lead to
future opportunities down the road.
Read
the full article at the following link:
http://www.recruitersworld.com/articles/rw/special/referrals.asp
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